
About The Local Web Design Company
Demystifying Local Web Marketing and helping small business gain and retain customers in a new media world
The Local Web Design Company is run by me – Robin Adams. I graduated from University with a Marketing degree in 1994, and since then much of what I learnt about the tools and techniques available has become old fashioned, out of date, and in many instances redundant. Even tools I learnt and used up to 2005 are now seen dated. Fortunately, the marketing fundamentals I learnt have always been solid and in a world that’s becoming dominated by technology and the internet they are more true now then ever before.
The Local Web Design Company
The Local Web Design Company is my way of helping small and medium sized businesses get to grips with the new selection of tools available to them through the internet, but ensuring that the core fundamentals underpin everything and that some of the more tried and tested techniques aren’t thrown away just because they are not ‘trendy’. The site is about getting results first and foremost through your online presence locally and with my help you will be able to get to grips with the best solution for you to deliver the results you need. If you’re looking for a helping hand in working out what to do and where to take your business online… you’ve come to the right place.
Why trust me on Marketing?
I’ve been a professional sales and marketer my entire working life. I qualified with a degree in Marketing (as opposed to just business studies like everyone else!), and since then have also been able to complete an MBA. Over the last few years, my role has been explicit in helping a group of small and medium sized businesses adapt and evolve in the marketing order. Prior to that, I have over 15 years experience in both small and big companies, either at the sharp end in sales, or working on products, communications and strategy in a marketing team. If you don’t believe me, here’s some comments from people on my Linked In profile:
“… a wealth of knowledge in the field of marketing and provided great support implementing successful cross media marketing campaigns. Boundless energy and a desire to make a difference.” “… a real ideas man and enthuses others with his passion for getting jobs done. His knowledge and experience in sales and marketing prooved extremely helpful to us.“
“…a hugely energetic and enthusiastic marketer who makes sound decisions based on his strong analytical skill sets.”
It’s not all Marketing is it?
Of course, it’s not marketing 24/7 and I ensure a healthy balance in my life by spending a fair proportion of my time scuba diving (no mobile phone signal underwater!). Having been a fully qualified dive instructor (if you think teaching marketing is challenging, try convincing someone they can breathe underwater!) in the past year I have started to concentrate on underwater photography and have been very pleased with my progress, especially as I start to investigate some of the deeper wrecks around the UK shores. As an island, the UK is a great place to dive, with lots of wrecks close at hand along with seals, sharks and other fascinating marine life. If you’re really interested, why not visit my photography site –
www.wetpix.co.uk. I love diving in the UK and am regularly at the coast in the summer for some fun. When the winters start to draw in and the diving kit is drying on the wall at home, I get to indulge my other great passion: American Football. I got into it in the mid ’80s as a bonding experience with my father and since then have consistently embraced the NFL and my team – the Cincinnati Bengals. I even had the chance for a 6 month sabbatical in 2004 to travel the states going to many NFL games (as well as college and high school games). When not underwater or cheering my team, I’m usually found relaxed at home (or working in the garden) with my girlfriend and our black cat.
Interested in how to Use the Local Web Design Company
So that’s me. Using the knowledge I have gained over 17 years in sales & marketing roles, coupled with the detailed understanding of how new businesses can adopt cost effective tools through the internet, I truly believe I can help any small business looking to get to grips with the new marketing world we live in and improve their performance. Solid fundamentals underpin everything and combined with the new readily accessible technology, new techniques (and a few older tried and trusted ones), the local web design company can really make your business reach it’s potential.